Accelerate Wholesale Revenue Without Adding Sales Headcount

Your competitive edge in wholesale house & land










Wholesale growth, minus the overhead

From marketplace listing to a full wholesale sales desk. Choose how much Kenekt does, and grow volume without adding headcount.

Kenekt is Australia's B2B house and land marketplace, connecting wholesale builders with a qualified network of buyers' agents, mortgage brokers and wealth advisors. Over 70 suppliers already trust Kenekt to distribute their stock.

As of September 2026, Kenekt proudly aggregates stock from over 70 active suppliers across Australia, establishing a broad and diverse national footprint. This reach encompasses significant stock numbers in key regions: Queensland (~543), New South Wales (~262), South Australia (~74), Victoria (~1091), Western Australia (~41), ACT (~109) and Tasmania (~35).


Three Ways to Work with Kenekt

Every builder works differently. Some have their own stock systems. Others want a platform, or a full wholesale partner. All builders can get the Kenekt Stock Management system, a custom branded agent portal and a Kenekt team that keeps your stock current. You choose how much of the wholesale sales process you want us to run.

Option A

Marketplace Channel

Keep your own systems. Kenekt aggregates your stock and puts it in front of our adviser network. No cost to join.

Option B

Wholesale Partner

Kenekt runs your wholesale channel on your own branded portal, from agent onboarding to signed EOI. Your team joins at contract.

Option C

Platform + Admin

Your team runs sales on your own branded portal. Kenekt keeps your stock accurate and current.


Option A: Marketplace Channel

Kenekt as a channel partner. No setup cost and no software fees.

Keep your systems. Kenekt connects to what you already use, brings your stock into the Kenekt Marketplace and presents it to our qualified adviser network, as another channel partner for your business. Most builders start here.

How it works

  1. Connect: we work with your existing systems and process to bring your stock into Kenekt.
  1. Present: your packages go live on the Kenekt Marketplace for our qualified advisers.
  1. Sell: Kenekt supports each deal from enquiry through to EOI, then hands over to your team to issue the contract.

What you get

  • Instant access to a curated, onboarded network of buyers' agents, mortgage brokers and wealth advisors
  • No change to your internal systems or processes
  • Kenekt's team supporting each sale from enquiry to EOI
  • Your stock presented accurately, alongside Australia's leading wholesale builders
  • Flexible connection: portal access, API integration (Salesforce and other enterprise systems) or file based supply

Best for: builders with their own stock systems who want more wholesale distribution with no change to how they work.

Option A: How We Connect to Your Stock

Kenekt works with what you already use, so there is minimal disruption to your team.

Portal Access

If you run your own stock portal, we work directly from it with the right permissions.

API Integration

For builders on Salesforce or other enterprise systems, we can set up an automated feed.

File Based Supply

Stocklists, spreadsheets and shared folders with floorplans, facades and collateral.

Kenekt’s team will collaborate with you to determine the most practical and efficient integration method based on your current infrastructure.

Whether you use Kenekt’s backend or your own systems, the Kenekt Marketplace gives you immediate access to an active wholesale distribution channel.


Included With Options B and C

Custom branded agent portal

Your brand, your stock, your agents, in a controlled, agent only environment.

Kenekt Stock Management

Manage packages, pricing and availability in real time, with standardised inclusions, disclaimers and documentation.

Stock admin handled by Kenekt

Send us land availability and price changes in our set format and we keep every package up to date.

Push updates instantly

Every authorised agent sees the latest stock the moment it changes.

Full reporting

Track enquiries, EOIs and deals, with deal progress in My Deals.

Marketing tools

Branded brochures, stocklists and email templates generated from your live stock.

Publish to the Kenekt Marketplace

Share the same stock with our wider adviser network in one click.


Option B: Wholesale Partner

No setup cost. No monthly fee. Paid only from commission on completed sales.

Grow your wholesale volume without growing your team. Kenekt recruits and qualifies agents on your branded portal, manages every enquiry and delivers signed EOIs with a holding deposit.

What you get and how it works for you.

  • Wholesale reach without the overhead. A BDM and admin team, with no salaries, recruitment or management to carry.
  • Kenekt does the legwork. We handle top-of-funnel activity and adviser conversations, and only hand over once an EOI is signed.
  • Full visibility. Every enquiry is emailed to you, with reporting on every agent, enquiry and deal.
  • Protected relationships. Our non-recruitment clause safeguards your agent network.
  • Your branded portal. Kenekt Stock Management, with stock admin handled by Kenekt.
  • Deals tracked end to end. Follow every opportunity through My Deals.
1

Setup

We build your stock library and launch your branded portal. No setup cost.

2

Agent onboarding

Kenekt screens and qualifies agents, then adds them to your portal.

3

Enquiries

Agent enquiries come to Kenekt and are emailed to your team.

4

Qualification

Kenekt works each enquiry through to an EOI plus holding deposit.

5

Handover

The EOI comes to you. You issue the contract and take it from there

Option C: Platform + Admin

$999 per sale. Capped at $3K per month. $1,500 one time setup.

Your team runs sales on your own branded portal and keeps control of agent onboarding, qualification and enquiries. Kenekt keeps your stock accurate and current.

What you get

  • Custom branded portal to onboard and manage your own agents
  • Kenekt Stock Management with all features
  • Stock admin handled by Kenekt
  • Your commission structure untouched
  • Deal tracking through My Deals

Pricing (all prices include GST)

You pay only when your portal delivers. The monthly minimum counts towards your per sale fees, and your total never exceeds $3,000 a month.

A sale counts when it starts from an enquiry made through your portal, even if the buyer ends up purchasing a different property.

Best for: builders with an established sales team who want accurate stock and a professional agent portal with the admin support.

What Kenekt Stock Management Does

Kenekt Backend is your single source of truth for wholesale House & Land stock. Built specifically for wholesale distribution, it offers a fully controlled, agent-only environment. Free from consumer noise and retail distortion, the platform ensures accurate, compliant, and up-to-date information, designed to support wholesale H&L builders operating at scale with agents, and channel partners.

Upload & Manage

Upload and manage house and land packages from one centralised location.

Control Pricing

Control pricing, availability, and status updates in real-time.

Create Documentation

Create standardised inclusions, disclaimers, and documentation to packages.

Push Updates

Push updates instantly to all authorised agents across your network.

Reduce Admin

Reduce manual enquiries and repetitive administrative tasks.

You decide:

Which agents can access your stock

Which products or price ranges they can see

When stock is live, held, or withdrawn

The Kenekt Marketplace Advantage

The Kenekt Distribution Engine

Our agents accessing your stock through the Kenekt Marketplace are qualified and onboarded, following a structured process similar to that used by professional builders. This includes contextual screening to understand how agents operate, and a direct onboarding discussion with Kenekt. Access to the platform is granted only once agents have completed onboarding and formally agreed to Kenekt’s marketplace terms.

This ensures builders gain exposure to a curated, compliant, and engaged agent network, not an open or uncontrolled portal.

Stock managed in the Kenekt backend software system, if you choose to use it, is market-ready as soon as it is approved. With a single click, packages can be distributed through the Kenekt Marketplace.


Compare the Options

All prices include GST.


Pricing: Choose How Much Kenekt Does

Pay for outcomes, not user or package volume licences

  • Keep your own systems.
  • Stock presented to our adviser network as another channel partner.
  • Ongoing cost is channel partner commission, best for builders who want more distribution with no change to how they work.
  • Wholesale BDM and admin team without the overhead.
  • Kenekt handles agent onboarding, enquiry qualification and EOI plus holding deposit.
  • Available after due diligence confirms your stock suits the wholesale channel.
  • Monthly minimum $999 counts towards per-sale fees, capped at $3,000 a month.
  • A sale counts when it starts from a portal enquiry, even if a different property is bought.
  • Best for builders with an established sales team who want accurate stock and a professional agent portal.

The Wholesale Revenue Bottleneck

Why wholesale stalls at growth stage

Inconsistent Distribution

Stock exists, but distribution remains inconsistent and difficult to scale across agents.

Agent Hesitation

Unclear or outdated information reduces confidence, delaying buyer presentations.

Time Wastage

Time is lost recreating brochures, validating availability, and correcting errors, pulling sales leadership into admin rather than growth.

Business Development Bottleneck

Without the right systems and structured BD support, there is no effective way to scale agent reach and improve engagement at the same time without adding more sales resources, allowing competitor stock to dominate agent attention.


The Revenue Shift with Kenekt

Turn wholesale into a growth engine

Always Market-Ready

Stock remains current, verified, and presentation-ready at all times.

Agent Confidence

Agents present immediately without revalidation, accelerating buyer engagement.

Faster Movement

Packages move quickly from enquiry through to a signed EOI, ready for your team to issue the contract.

Repeatable Process

Wholesale becomes a structured, scalable system and no longer ad-hoc or relationship-dependent.

Shared Business Development Leverage

Business development efforts to recruit, educate, and actively engage agents are shared with Kenekt, expanding reach and engagement without additional internal sales cost.

You’re not just getting a system. You’re extending your BD team without adding headcount.

ROI Narrative

Efficiency gains & material revenue impact

10-15%

Conversion Speed

Even modest improvements in wholesale conversion velocity can materially impact annual output for builders delivering 120–150 homes per year.

12

Extra Builds

One additional wholesale deal per month equates to approximately 12 additional builds per year, without expanding land pipelines.

80%

Packaging Efficiency

Builders significantly reduce the time required to prepare, update, and distribute buyer-ready packages, often moving from days or weeks of manual effort to a streamlined, system-driven process.

0

New Sales Hire

Revenue growth is achieved without hiring additional internal sales resources, as distribution and engagement are shared with Kenekt.

Earlier buyer commitments reduce holding risk, remarketing friction, and lost momentum. Kenekt pays for itself by helping builders sell the stock they already have, faster and more consistently.

The Insight That Defines an Issue

A residential builder based in QLD, Australia

A package is a combination of:

15 Facades

30 House Designs

2 Inclusion Packs

10 Site Cost Options

3 Agent Commission Rates

3 Sales Documents Updated

x indicates a multiplicative factor, creating immense complexity

So for a wholesale builder that means...

3 Package Builds per lot (Average)

25 Minutes A Package

450 lots in our inventory

563 hours

spent making & sending packages

Backend Software Overview

The Kenekt Stock Management Backend software is a purpose-built system for wholesale house & land builders who need tighter control, faster distribution, and predictable sales outcomes at scale. It provides a single source of truth for pricing, availability, and packaging, ensuring stock is always current and presentation-ready. Beyond internal management, the backend connects directly to the Kenekt Marketplace, giving builders immediate access to a curated network of qualified channel partners across the country. By combining backend control with active distribution and shared business development support, Kenekt transforms wholesale from a manual, relationship-driven effort into a structured, scalable revenue channel.

Stock Management Software Features

Packaging Workbench

A centralized hub to efficiently manage all packages and project-level information, providing a comprehensive overview and complete control over your inventory. Quickly and efficiently create multiple packages per lot for variations.

Automated Property Packs

Streamline the creation of required marketing collateral, including a comprehensive property pack, at the click of a button, for immediate use.

Stock Management Software Features

Pricing Engine

Kenekt includes a built-in pricing engine that calculates total package pricing by combining individual components such as designs, façades, inclusions, and commissions.

Agent & Commission Management

Simplify agent allocation processes and accurately calculate commissions for each sale, ensuring transparency and efficient financial management.

Stock Management Software Features

Flexible Data Export

Maintain full ownership of your data with the ability to export all essential information and stock lists in popular formats like Excel and PDF at any time.

Email Marketing

Enables targeted email distribution of stock to your agent network using a professionally designed template, ensuring agents are consistently informed of new opportunities.

Stock Management Software Features

Hold & Status Management

Kenekt provides industry-standard status controls, including configurable Holds that allow agents to temporarily reserve stock in a structured and controlled manner.

Inclusions Management

The system offers detailed inclusions management, which enables variable pricing based on inclusions.

Price Uplift Management

Kenekt allows builders to apply pricing uplifts centrally and distribute updated pricing instantly across the marketplace. The same build design and inclusions can be presented at different price points, with multiple price versions maintained based on when a quote was issued.

Workflow & Efficiency Features

Project, Lot & Package Cloning

Speed up setup for similar stock with project, lot, and package cloning.

Bulk Upload

Import large stock lists efficiently using template spreadsheets.

Workflow & Efficiency Features

Library Of Reusable Components

Kenekt maintains a structured data library of designs, options, façades, and inclusions, set up and supported by the Kenekt Customer Success team, allowing reusable components to be efficiently combined and configured to create packages.

Marketing Outputs

Auto-generate agent-ready marketing property packs, property landing pages, and sales kits.

Workflow & Efficiency Features

Integration

API support for web sync, one-click publish to public websites, and automatic updates to agent channels.

Agent Portal Overview

The Agent Portal is designed to provide agents with easy, intuitive access to a curated selection of property listings, empowering agents to navigate the market with confidence. Agents can view package details and status updates, track their referrals seamlessly, and manage all their deals through a user-friendly interface. Our comprehensive features ensure they have everything they need at your fingertips to maximise their earning potential and streamline their workflow.

The Agent Portal acts as an indispensable extension of your backend, offering a dynamic and controlled distribution channel that revolutionises how agents access and present your wholesale stock.

Portal Features

1

Centralised Marketing Hub

The portal consolidates all vital marketing information, including documents, high-resolution imagery, and engaging videos, into a single, easily accessible location. This ensures brand consistency and accuracy across all external communications.

Seamless Stock Integration

Fully integrated with the Kenekt Stock Management system, all pricing updates, availability changes, and new package releases are automatically reflected in real-time. This eliminates manual data entry, drastically reducing human error and freeing up valuable team resources for more strategic tasks.

Interactive Agent Engagement

The portal facilitates direct and efficient interaction, allowing external agents to submit package enquiries and place provisional holds on stock directly through the platform. This streamlines the sales process, ensures timely responses, and enhances overall communication efficiency.

Rich Local Area Data

Empower your agents with comprehensive local area insights. The portal provides interactive maps highlighting nearby schools, and key attractions, alongside crucial research metrics, giving prospective buyers a complete picture of their potential new neighbourhood.

Private & Secure Access

External agents benefit from a private login, ensuring they only see lots and packages that are 'Allocated' to them. This granular control protects your pricing integrity and stock exclusivity, fostering a trusted and efficient wholesale environment.

Effortless Sharing

Agents can easily generate and share direct links to property pages with their clients with a single click. This feature removes the friction of client logins, enabling instant access to professional, up-to-date information, speeding up decision-making, and enhancing the client experience.


Feature Details

Save Searches & Get Alerts

Save your search criteria and let the system notify you automatically when new stock matches your preferences. This ensures you never miss a fresh opportunity that aligns with your buyer's brief.

Export Stocklists as PDF or XLS

Export the entire Kenekt stocklist, or filtered segments of it, into PDF or Excel (XLS) formats for easy reporting, sharing, or offline review.

Create Custom Branded Brochures

Use the side panel to generate custom brochures featuring your branding. To enable this feature, simply upload your logo and business details within the My Account section (accessible via your initials in the top-right corner). The system will then auto-brand your flyers and brochures.

Fast & Structured Enquiries

There are two ways to submit enquiries: Enquire Now via the side panel for property-specific enquiries, or General Enquiry for broader questions or multiple options. Kenekt aims to respond with a comprehensive Property Pack, including land and build details, within 4 hours.


Feature Details

Advanced Filters & Search Options

Easily refine your stocklist using powerful filters by suburb, region, state, property type, and category. Builders also upload single-contract options, which can be specifically filtered and explored - making it simple to find exactly what your buyer needs.

Comprehensive Sorting Tools

The portal includes a full suite of sorting options, allowing you to organise stock by price, size, registration date, yield, configuration and more. This ensures you can quickly identify the most suitable options for your clients.

Rich Property Details & Shareable Pages

Click any stock row to open an expanded side panel with additional details. For deeper insights, including suburb-level data, use the Open Property Details button. You can also share a full property page directly with clients using the Share button. Shared pages remove all Kenekt branding and conceal builder details, ensuring your client sees clean, professional information at all times.


Save & Share Custom Lists

Create personalised shortlists by saving packages into your own collection. These lists can be exported or shared with clients, making it easy to present multiple options in one organised bundle.

Kenekt Portal

My Deals

Every deal, from EOI through to build completion and delivery, in one place.

My Deals is built into the Kenekt Portal. Once an EOI is signed, every deal is tracked through contract, construction, build completion and delivery, so builders, agents and Kenekt work from the same record.

What My Deals tracks

Deal status

EOI through contract, unconditional and settlement.

Build progress

Construction stages through to build completion and delivery, visible to agent and client.

Commissions

What has been paid and what is outstanding, deal by deal.

Deal history

Key milestones and latest notes in one timeline.

Why it matters to builders

  • Fewer status calls
  • Happier agents through clear commission visibility
  • A single source of truth for your team, agents and Kenekt
  • Built for scale without spreadsheets

Featured Builders Using Kenekt

Kenekt is trusted by a growing number of leading wholesale house and land builders across Australia. Our platform enables them to streamline operations, enhance distribution, and ultimately drive more efficient sales. Here are some of the distinguished builders currently leveraging Kenekt to achieve their business objectives:

Hudson Invest

An award-winning residential builder known for delivering high-quality, design-led homes throughout New South Wales and Queensland. Hudson Homes utilises Kenekt to efficiently manage their diverse portfolio and reach a broad network of agents.

Maybach Property Group

A national builder with a strong track record across multiple states, delivering high-quality turnkey investment homes. Kenekt provides the robust backend infrastructure to support their widespread operations and agent network.

U Homes

A contemporary home builder offering tailored house & land packages with flexible, modern designs. With Kenekt, U Homes ensures their innovative designs are accurately represented and efficiently marketed to their target audience.

FRD Homes

Queensland’s leading wholesale builder delivering quality, affordable family, duplex and dual-key homes designed for long-term value and market appeal.

Active Stock Promotion

Webinars, seminars, emails, texts and on-the-ground tours

Kenekt Webinars & Seminars

Regular webinars and in-person seminars focused on key regions across Australia, with strong emphasis on QLD and NSW markets. Sessions run for approximately 45 minutes, showcasing current stock opportunities, location dynamics, and product suitability.

Daily Communication & Stock Updates

To keep agents informed and ahead of market activity, Kenekt sends regular email & text updates featuring insights on key locations and the stock available that day.

Kenekt Tours

Guided, on-the-ground property tours designed to move buyers from interest to commitment. Agents bring buyer groups onsite to visit display homes, walk active estates, and view available lots. Tours deliver stronger buyer confidence, increased urgency, and shortened decision-making timelines.

"Visibility creates interest. Understanding creates sales."

Through webinars, seminars, emails, texts and Kenekt Tours, builders gain active promotion, better-informed agents, higher quality buyer engagement, and improved sell-through velocity.

Kenekt Builder Due Diligence Overview

To ensure Kenekt maintains a reliable stock supply, smooth client handovers, and consistent quality under the Kenekt brand, we conduct a structured due diligence review across several critical areas. This comprehensive assessment ensures that our builder partners meet the high standards expected by our network of channel partners and their clients.

Licence & Compliance

Verification of ABN/ACN, builder licence history, insurance coverage, and industry memberships (Master Builders or HIA). Disclosure of any previous licence sharing, regulatory issues, court matters, or bankruptcy is rigorously required to ensure full transparency and compliance.

Financial Stability

Confirmation of solvency is obtained from your accountant, along with trade references and any ASIC notices. This crucial step helps us validate the builder’s financial capacity to deliver your current and upcoming project pipeline without undue risk.

Delivery Capability

We require details on past and current project volumes, average build times, and photos of completed work, alongside the number of homes currently under construction. We also assess supervision practices, third-party inspections, defect rectification processes, and any recent disputes or delays to ensure efficient and high-quality delivery.

Wholesale Suitability

Kenekt exclusively partners with builders providing full turnkey, fixed-price wholesale products specifically for investors. We thoroughly assess the builder's ability to consistently supply such packages, manage any direct-to-consumer (B2C) activity without conflict, and operate within industry-standard commission structures.


Frequently Asked Questions

Do I have to use Kenekt's stock management system? No. Under Option A, Kenekt works from your existing systems and process at no cost to you.

Which option suits most builders? Most builders start with Option A. Options B and C suit builders who want their own branded agent portal and stock admin handled by Kenekt.

Under Option B, will I still see my enquiries? Yes. Every enquiry is emailed to your team, and the system reports on every agent, enquiry and deal.

Why pay commission on sales from my own agents? You're paying for a full BDM and admin service: agent onboarding, enquiry qualification and EOI collection. It replaces the internal headcount you would otherwise need to grow wholesale volume.

Will Kenekt approach my agents for other builders? No. Our agreement includes a non recruitment clause.

What do I need to provide for stock admin? Land availability and price changes in Kenekt's set format. We handle the rest.

Under Option C, what counts as a sale? Any sale that starts from an enquiry made through your portal, even if a different property is sold in the end.

Are there extra costs for daily admin? No. Daily stock admin is included in Options B and C.

Meet the Team

At Kenekt, our greatest strength is our team. We are a dedicated group of professionals with deep experience in the house and land market & technology, united by a commitment to supporting our partners. Each team member brings specialised expertise, working together to deliver robust technology, dependable support, and smooth operational processes. Meet the people driving Kenekt’s growth, and enabling yours.

Cameron Brown

Business Development

[email protected]

Lee Wilson

BDM

[email protected]

Brett Coombs

BDM

[email protected]

Prabin Deka

Operations

[email protected]

Martin Ruckert

Technology

[email protected]

Sheena Navarro

Administration Lead

[email protected]

Our team is always on hand to assist you with any queries, provide market insights, and ensure a smooth experience throughout your partnership with Kenekt.

Ready to grow wholesale without growing headcount?

Book a 30 minute session with our team to find the right option for your business.

Book a 30 Minute Session

Kenekt Co Pty Ltd · 20/1 Maitland Place, Norwest NSW 2153

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Phone: 1300KENEKT

ABN: 13 660 649 696

ACN: 660 649 696

Website: kenekt.app

For any direct enquiries or further assistance, please do not hesitate to reach out to us through the contact details provided above. We look forward to hearing from you.

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Address: Suite 10/1 Maitland Pl, Norwest NSW 2153

Kenekt Disclaimer

Kenekt staff and their agents express opinions only - they do not offer legal, financial, or accounting advice.

The information provided does not consider your personal objectives, financial situation, or needs. We recommend obtaining independent financial, legal, and taxation advice before making any decisions.

You acknowledge that you are not relying on the views of Kenekt, its staff, or its agents, but are using your own judgment in assessing the suitability of any opportunity or product.

If you or your company require professional advice, please engage a qualified advisor. Any professionals introduced by Kenekt are engaged at your sole discretion, and such arrangements are strictly between you and the professional.

No person or entity guarantees the performance of any property. All information is general, and examples are for illustrative purposes only. Price indications are not valuations and should not be relied upon as such. They are based on available market evidence and may exclude GST.

Kenekt does not guarantee the accuracy, completeness, or integrity of any information provided, nor that this communication is free from interference, interception, or viruses. Kenekt accepts no liability for any errors, omissions, or defects in the data supplied.

Confidentiality Notice

This communication contains information that is confidential and may also be privileged. It is for the exclusive use of the addressee. If you are not the addressee, please note that any distribution, reproduction, copying, publication or use of this communication or the information is prohibited. If you have received this communication in error, please contact Kenekt immediately and also delete the communication from your computer.